Are you looking to create an impactful and attention-grabbing outdoor advertising campaign? Then, outdoor printed banners could be the perfect solution for you! In this guide, you will be provided with all the information you need about printed banners, including what materials are available and how to get the most out of your design; also, take a look at some real-world examples to give you some inspiration!
Benefits of PVC banners
One of the most popular materials for outdoor banners. PVC, is a durable and weather-resistant material that is often used for outdoor banners. PVC banners are available in a variety of weights and thicknesses, making them suitable for both short-term and long-term use. In addition, PVC banners are very easy to install and take down, and they can be produced relatively cheaply compared to other forms of advertisement.
They can be used for the following:
- Outdoor advertising
- Events
- Exhibitions
- Promotions
Difference between 440gsm, 510gsm and mesh banners
The weight of banner material is measured in grams per square meter (gsm). The thicker the banner, the higher the gsm. For example, a 440gsm banner will be thinner and lighter than a 510gsm banner. If the use of your banner is for a one time event then we would suggest either the 440gsm or mesh banners, if you required your banner for longer term use (frequent markets, or trade fairs) then the 510gsm banners would be more beneficial and last longer.
Mesh banners have a different construction. They are made of a polyester fabric that has tiny holes punched through them. This makes them ideal for windy conditions because the wind can pass through the holes, helping to keep the banner from billowing, tearing or blowing away. However, mesh banners are not as opaque as solid banners, so they are not well suited for use in situations where complete privacy is required. Outdoor banners are typically available in 440gsm or 510gsm weights. Whether you choose a 440gsm, 510gsm, or mesh banner will depend on your specific needs.
Outdoor use
With the use of eco-solvent inks, all of the banners are perfectly suited for outdoor use. With the ability to withstand the rain, these banners can last up to 2 years outside*. We would generally recommend that they are not placed in constant sun, as this can lead to the message to slowly fade over time.
Wind can also be a major factor in the life span of your banner, so be mindful of this when selecting your area.
Tips for designing your banner
When designing your banner, there are a few things you should keep in mind to ensure you get the most out of your design. First of all, you need to make sure your design is clear and easy to read from a distance. Use large, bold text and bright colours to make sure your message stands out. It is also important to keep your design simple – too much information will make it difficult for people to understand your message at a glance. Finally, make sure you leave enough space around the edges of your banner for eyelets or grommets so that it can be easily hung up.
How to hang your banner
There are a few different ways you can hang your banner. The most common way is to use eyelets or grommets, which are metal rings inserted into the banner’s fabric. These provide a secure way to hang the banner and can be easily done yourself using a simple hand tool. You can also use bungee cords, rope, or zip ties to secure the banner to a structure. In addition, many banner printers will offer hemming and seaming services to create a finished edge that can be hung using Velcro or tape.
Outdoor banner storage
Once you have finished using your banner, it is important to store it properly to ensure it stays in good condition. To prevent damage, PVC banners should be rolled up with the print facing inwards. Mesh banners can be folded, but they should be stored flat if possible, to prevent creasing. Banners made from other materials, such as fabric, should be stored flat if possible. Outdoor banners should always be stored in a cool, dry place out of direct sunlight to prevent fading or damage.
In conclusion, now that you know all about printed banners, why not put them to good use and create an impactful advertising campaign for your business? Outdoor banners are a great way to get your message seen by a wide audience, and with so many different materials and designs available, there’s sure to be a banner that’s perfect for your needs.
